6 Skincare Claims Busted


I don’t know about you, but I’m so tired of false promises and bogus claims on all skincare levels:


“Better than botox!”

“Exercise those facial muscles!”.

“Moisturize daily and you’ll look 10 years younger”

Do I really need to continue? I think you get it!


That’s just some of the nonsense we have to put up with every day. From all directions. magazines. Once a myth is whispered a couple of times, it takes on a life of its own and spreads like wildfire and kinda like speaking into one of those phone games like we did as a kid it transforms so many times before it lands in our lap.


We start believing them. We try them. We end up disappointed. Our skin suffers from it. Most times, our wallet gets hurt, too.


That’s the problem with all the claims. They get in the way of great skin. If we want to look gorgeous forever, we need to find out the truth about some of the most common anti-aging claims, so that we don’t even waste time trying them out.

Let’s start with busting six, shall we?



CLAIM #1: MOISTURIZERS CAN THE MAGIC ERASER FOR WRINKLES

If that were true, we’d all be wrinkle-free.

But, we’re not. Because most moisturizers out there are pretty basic. They simply hydrate skin. That plumps it up and makes fine lines and wrinkles look smaller.

Or they use silicones to fill wrinkles in. That makes them look smaller too. But, guess what? These effects are only temporary.

Do you want to really get rid of wrinkles? Retinoids can help. They boost the production of collagen and accelerate cellular turnover, two things that can really reduce wrinkles. But, they work slowly. As slowly as turtles. They’ll get there, but it’ll take weeks to see some real results.

If your moisturizer has antioxidants (and is packaged in an opaque, air-tight tube or bottle), it’ll help prevent wrinkles, too.

That’s the stuff that works, so don’t waste your money on that rare flower extract that blooms in the deep in Amazon forest only on a full moon on a certain day of the year – it won’t erase your wrinkles for good. Brands “discover” a new anti-aging gem every day, but 99.99% of them turn out to be fake. Don’t buy the hype.



CLAIM #2: EXPENSIVE PRODUCTS WORK BETTER THAN INEXPENSIVE ONES

Sometimes. And sometimes the opposite is true.

How well a product works has nothing to do with price. It has all to do with its formula (and packaging).

Does it contain retinol or a powerful combination of certain ingredients (such as Natural Fruit Acids (AHA's) + Vitamins C and E)? Is it packaged in an air-tight, opaque tube or bottle that won’t spoil the formula every time you use it? If so, it’s worth the splurge.

Sometimes you can find a great one is a drugstore.

An example? Neutrogena Healthy Skin Anti-Wrinkle Cream Night. It has retinol. It is well-packaged. It works. And it is only $15.99.

See? There are good and bad products at all price points.

Phew! Can you hear your wallet heave a sigh of relief?



CLAIM #3: YOU SHOULD STICK TO SKINCARE PRODUCTS TARGETED TO YOUR AGE GROUP

This may work against you. I never had acne, for example. If I had stuck only to products targeted to teens (at that time, they were all anti-acne!), can you imagine what would have happened? My skin would have become as dehydrated as the Sahara, and all for nothing!

Besides… I’ll tell you a secret (sssshhh!).

The ingredients that fight wrinkles, or acne, or hyperpigmentation, or anything else you’re dealing with, are the same for all age groups. Shocking, I know!

Figure out what your skin type and concerns are, and pick products that can fix them. If you’re battling acne at 50 and that spot treatment marketed at teens works, get it. Your skin will thank you. It's a win-win!


Related: How To Determine Your Skin Type (+ Free Quiz!)


CLAIM #4: YOU CAN’T HAVE ACNE AND WRINKLES AT THE SAME TIME

You know what they say, bad things come in three. Ok, two this time, but you get my point.

Acne doesn’t just pick on kids, walking proof over here. And it’s not only mature women who get wrinkles.


You may be middle-aged and thanking the universe for escaping acne as a teen and then get it as soon as you birth two tiny humans (damn you, hormones!).

Or, you may be a 20-something-year-old dealing with acne who is grateful you won’t have wrinkles for a long time yet at least. But then you look in the mirror, see those tiny crows’ feet, and realize you shouldn’t have spent that much time in the sun without sunscreen.


Anyone can have acne AND wrinkles at the same time. Even though it sucks big time.



CLAIM #5: FACE EXERCISES KEEP WRINKLES AT BAY

Here’s the logic. Exercise tones the muscles. So, if we exercise facial muscles, they won’t sag.

There’s only one problem with this.

Lack of muscle tone is NOT what causes wrinkles. Do you know what does? Sun exposure, smoking, repetition of facial movements. They all break down collagen and elastin. And they already decrease on their own as we age.

You can exercise your facial muscles all day long, they won’t rebuild the collagen and elastin you lost. Sorry, boo!



CLAIM #6: SKINCARE PRODUCTS WORK AS WELL AS BOTOX, FILLERS AND COSMETIC PROCEDURES

I wish! I hate needles!

But there isn’t. And, trust me, we’d know if there were. Just think of the millions of dollars we women invest in dermal fillers, Botox, and other cosmetic procedures.

If someone invented something that worked as well as them but without the needles, they’d become billionaires overnight. We’d all rush out to buy them in droves.

Technology is making huge steps forward, so I’m pretty sure one day that’ll happen. Sadly, that day is still very far away.



So, what works at preventing and getting rid of wrinkles? This guide will help you get that fabulous, coveted look in no time! 5 Things You Should Be Doing To Your Skin But Most Likely Aren't


Are you ready for the winning guide to your most fabulous skin yet? Take this Beauty Quiz


Stay Fabulous,